Blohaute is an on demand beauty service which needed branding, a new website, an iOS app, and booking system. We created a beuatiful new site and iOS app that achieved all of this.
Blohaute is a Chicago based on demand beauty service that comes right to your door. Starting this project for Blohaute meant getting an understanding of the market and how Blohaute was going to stand out to similar services. We used our discovery phase to collect information about the market and the business and used it to inform our design.
A key part of the site and app is the ease of booking an appointment. Most other services similar to Blohaute use a service called Booker to manage bookings. This usually takes the user to external site to complete their bookings. With Blohaute we wanted the user to never leave the site so we designed the site with this in mind.
We developed a Django application that talked with the Booker API so we could manage bookings all from within the site. This caused for a very smooth and predictable user flow that was not interrupted by switiching to a new site to book. We developed the site and the back end system to be easily usable by the mobile app.
We launched the Blohaute site in January and it has seen great success. Customers love the booking process and Blohaute couldn't be happier with the result. The app has over 120 active monthly users and makes booking easier than ever. The site launch was a great success and we continue to support Blohaute and their expanding business.