TerraGold Plus

November 7, 2019

About TerraGold Plus

Over the past five years, there has been a big push in treating symptoms with holistic medicine. Based out of Colorado, TerraGold Plus is committed to offering a wide variety of CBD products, such as oil droplets, patches, balms, and even CBD options for your beloved K9 companion. Every single product has its own unique Certificate of Analysis, which tells customers exactly what their CBD products are made up of. All of these products are available for purchase on TerraGold’s website, and if you are not sure which CBD product is best for you, the company has an informative CBD Buying Guide to point you in the right direction!

About the Website

TerraGoldPlus.com is a WordPress eCommerce website which shares company information and sells products. It uses several Woocommerce plugins, such as WooCommerce PDF Invoices & Packing Slips, WooCommerce Google Analytics Integration, and even an affiliate plugin for affiliate members to purchase products at a discounted price. TerraGold uses large, captivating hero images that stretch full width on just about every page. The hero images have a dark overlay, which allows for the links in the transparent main navigation to really ‘pop.’ To help with image optimization, the website uses the plugin Smush, which automatically optimizes images as they are uploaded to the media library. The primary brand color is a beautiful teal color, and all of the CTAs and hover effects complement this hue through a bright and attractive yellow. The website uses a playful header font for all of the H1, H2, and H3 titles which complement the body font of Nunito Sans quite well. This helps convey a comforting, yet serious tone to TerraGold’s target audience. 

Recent Work

To stay ahead of the recent surge in popularity with using CBD to treat day-to-day ailments, TerraGold Plus is constantly adding new products to their lineup, all while changing the ways it interacts with customers. Recently, Facebook began allowing advertising of specific hemp-based CBD products. To use in its marketing campaigns on this platform and other social media channels, BuildThis recently created a new landing page for TerraGold. This landing page was designed to specifically target the company’s CBD balms and patches, so keep an eye out for TerraGold’s ads as you scroll up and down your news feed! 

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